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Vodafone is a web application designed for supplier management.

It is created as a for storing data and be in touch with sensitive info.

CRM

Problem

Existing procurement solutions are characterized by efficiency and ease of use. The system
is not structured and confusing.

Solution

Redesign of the platform
to simplify supplier management and data protection in the procurement process.

Understand users

Developing a user-centric supplier management web application requires a comprehensive understanding of its key users: both the internal procurement teams and external suppliers.

Targeted

Interviews

We conducted in-depth interviews with procurement professionals and key supplier contacts.

Quantitative
surveys

We distributed surveys
to a wider pool of procurement personnel

and suppliers.

User testing workshops

We conducted user testing sessions with existing procurement software.

Pain points

Complex and confusing interface

90%

Data Security

70%

Unclear case status tracking

70%

Data Analysis

80%

Complexity of integration

70%

Unclear questioners and bad support

80%

Key Findings

Internal Procurement Teams

Our research revealed that inefficiency
in manual data entry was a major pain point. They also expressed difficulty with tracking supplier performance and a lack of collaboration tools within current systems.

External Suppliers

Based on our research, suppliers expressed frustration with cumbersome onboarding processes. They also highlighted a lack of transparency in communication with procurement teams.

Creating new experience

I'm excited to unveil a completely revamped user experience for our CRM platform! This update focuses
on making users interactions with customer data smoother and more intuitive than ever before.

BEFORE

BEFORE

BEFORE

AFTER

Landing Page

The Vodafone Suppliers landing page contains
a number of functional elements that have been
designed to ensure user convenience and information.

i

Top sectors

  • Potential suppliers to quickly find tenders that match their profile
    and experience.
  • Increase the relevance of search results for suppliers.

i

Carousel with tenders

  • The newest tenders published
    on the portal.
  • Key information about each tender, such as title, subject and region.

View the portal with registration/login options

Allows potential suppliers to:

  • Easily familiarize yourself with an option to apply for the registration.
  • Ease the registration process to save the supplier’s time and effort.

Supplier dashboard

Allows you to be in touch with the portal data. As a supplier, you can track tenders and use the capabilities of artificial intelligence to find the appropriate deals.

Streamlined tender discovery

Suppliers can easily browse through
a comprehensive list of available tenders,
saving them time and effort in locating
relevant opportunities.

Actionable insights

The display of due dates empowers suppliers
to make informed decisions, ensuring they focus on timely and achievable opportunities.

Real-time tender status

The inclusion of tender status provides suppliers with immediate information about the stage
of each tender, allowing them to prioritize their efforts effectively.

Category-based filtering

Suppliers can filter tenders based on their areas of expertise, ensuring they are presented with tenders that align with their capabilities
and needs.

Revenue and month totals

Suppliers can gain insights into their revenue performance and monthly sales trends, allowing them to track their growth and identify potential areas for improvement.

AI-powered sales analysis

The AI support feature provides suppliers with valuable insights into product sales trends over the past year, enabling them to identify top-selling products, compare revenue and quality metrics, and make informed sales decisions.

Proponent

Supplier information

You can deep dive and be in touch with all sensitive data which allows you to collect the necessary information for future work. All the important details are in one place.

Daily suggestions

Leveraging AI, our solution curates daily news, with a focus on tenders, keeping you informed of upcoming opportunities.

Admin Panel

Allow to be in touch with the mandatory portal data.
As an Admin, you can track the tenders and use
the AI power to achieve the necessary results.

Overall Impact:

By focusing on user needs and implementing a modern, user-centered design, the CRM platform
has undergone a successful transformation. This has resulted in increased user efficiency, improved user adoption, and a more positive overall user experience.

17%

Increase in new user onboarding

New onboarding process, clear instructions and elements,
has led to an increase
in the number of new users

14%

Reduction in support tickets

The intuitive design has resulted in a decrease in user support tickets related to basic platform functionalities.

91%

Satisfaction

rating

Surveys reveal a positive user response to the redesigned platform.